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Get the lowdown on the super healthy trend taking over social media. Social media kings and queens will most likely be aware of the #cleaneating trend that has taken over Instagram in recent months, but for those who are left unsure, what is clean eating and how can you achieve it?

If you’re looking to maintain a healthy lifestyle, this is the trend to follow. The popular diet seemed to become huge overnight with more and more users beginning to post pictures of their dishes accompanied with the hashtag ‘cleaneating’.

The difference between clean eating and healthy eating is that with clean eating you only eat unprocessed or minimally processed foods, keeping them as close as possible to their natural form. The main objective is to avoid foods that are ‘ultra-processed’.

Amber Locke, 47, is an author and has an Instagram following of 104,000. Her channel, @rawveganblonde, focuses primarily on promoting her healthy lifestyle and her dedication to the clean eating trend.

She told us: ‘I think the term clean eating can mean different things to different people, but to me it implies eating a diet of fresh, unprocessed and predominantly plant-based foods – I enjoy eating a large proportion of them in their raw state.

‘I first experimented with a raw food diet about four years ago and it made me feel so great that I just carried on eating that way. I now eat roughly an 80 per cent raw diet.’

Now we know a lot of people aren’t open to new diet regimes unless definite results can be witnessed – so what outcomes can you expect when you start eating clean?

Cutting out processed food and food in its least natural form, such as chocolate and crisps, will help you lose weight or maintain a healthy weight. As you’ll be eating a lot of fruit and vegetables too, you will start to benefit from glowing skin and hair. And, if you’re into that sort of thing, the colourful food will make for aesthetically pleasing pictures for a social media post.

Amber told us: ‘I think, these days, people are generally more aware of the importance of diet and nutrition and the impact it has on your life as a whole. With Instagram offering a quick and easy platform for sharing ideas, visual inspiration and for being part of a community of like-minded people, it was a natural place for such a trend to flourish. We’re all encouraged to incorporate more fruit and vegetables into our diets and in their raw form they’re typically more nutrient-dense, alkalising and easier to digest so they feed and nourish your body with pure, living, high-vitality foods.’

So how do you get on board with clean eating? First, you need to start shopping for the right kind of foods, as unprocessed or as minimally processed as you can find. This doesn’t have to be as intimidating as it sounds – it can include fresh fruit, nuts, farm fresh eggs, brown rice, wholewheat bread and pasta, unprocessed meat and even popcorn.

Pesticide-free organic foods are preferable as they will help you to avoid consuming added hormones and chemicals.

Amber added: ‘Clean eating is as simple as incorporating more raw fruits and veg into your diet, be it in the form of juices, smoothies or salads. You don’t have to eat 100 per cent raw to feel the benefits and starting by eating just one raw meal a day is a great way to put yourself on the highway to super-health and happiness.’

Clean eating looks like it is the latest diet regime to rival all the others – but will it stick around or is it just another social media fad that will eventually fade out? Let us know what you think by tweeting us at @WineAndDineYks and don’t forget to follow Amber’s Instagram page @rawveganblonde.

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